✦ The AI assistant that carries the family's mental load

Stop being the only one who remembers.

Forward the school WhatsApp, say a messy thought out loud on the go — and Flick turns it into one shared family plan: on the calendar, in the tasks, on the grocery list. For everyone. On time.

Try Flick — free

✓ Free to start · No card needed · One subscription covers the whole family

Google Play App Store
dentist appointment·trip permission slip·soccer practice·milk & eggs·class birthday·what's for dinner·gift for the teacher·babysitter for Thursday·vet visit·after-school payment· dentist appointment·trip permission slip·soccer practice·milk & eggs·class birthday·what's for dinner·gift for the teacher·babysitter for Thursday·vet visit·after-school payment·

The problem isn't that you need another calendar.

The problem is that one person remembers the dentist appointment, and the school slip, and the groceries, and what can't be forgotten by tomorrow. That invisible work — the mental load — never stops, and almost always lands on one of you. Flick gives that load a place to go.

How it works

Say it messy. Flick sorts it.

No lists, no categories, no "I'll organize it later."

1

Dump it all on Flick

Record what's racing through your head, forward a WhatsApp message, or snap the school flyer. As-is, mess included.

2

Flick sorts it

The AI splits tasks from groceries, pulls out the dates, and tags the right family member — in 9 languages.

3

Everyone sees. Everyone carries.

One shared plan, jobs with the right people, gentle reminders — so it isn't all on you.

Why not just another app?

Calendars know dates Task apps know tasks Grocery apps know groceries

But none of them knows that the teacher's message is both a calendar event, and a task for Dad, and a reminder for tomorrow morning. Only Flick connects the whole household — in one calm place.

A relaxed mother in her kitchen at dusk, glancing at her phone with a calm smile
"It's not all in my head anymore."
What relief feels like

Quieter mornings.
Lighter evenings.

  • 7:00

    One glance at Flick shows the three things that actually matter today.

  • 14:30

    On the pickup run you mumble five things into the mic. Sorted before you park.

  • 18:00

    Tonight's dinner and its ingredients are already waiting — and Dan's got pickup.

  • 21:30

    Nothing left rattling in your head. Flick remembers.

Trust & privacy

Your family. Your data.

We never sell data. Period.

Your kids' names, allergies, appointments — they belong to your family only. No ads, no data trading.

Allergy safety is a red line

To us, an allergen in a meal plan isn't a "bug" — it's a failure. Flick's allergy engine checks every single meal.

Speaks your family's languages

9 full languages — English, Hebrew, French, Spanish, Arabic, Russian and more — with true right-to-left support for mixed-language homes.

We built Flick because we saw up close how running a home is a second full-time job — one nobody applied for, and one that almost always lands on one person. Our goal is simple: one calm place you can trust, and a load that's shared a little more fairly.

— The Flick team

Pricing

Free to feel the relief.
Plus — so you'll never want to go back.

Free

₪0 / forever

Enough to feel the load lift.

  • 15 AI Magic actions every month, shared by the whole family
  • Voice & text brain dump
  • Shared tasks & grocery lists
  • Family group & reminders
  • All manual organizing — unlimited, no card needed
Start free
✦ Flick Plus · whole household

Plus

₪19.90 / month · or ₪149 / year

Unlimited relief — for everyone at home, on one subscription.

Founding Families price: the first 1,000 households lock in ₪19.90/month — for as long as you stay subscribed. About the price of one Spotify subscription, for the whole family. After 1,000, new families pay ₪24.90.
  • Unlimited Magic actions — voice, photos, messages
  • Smart weekly meal plan + automatic grocery list
  • Auto-plan your week
  • Cancel anytime
  • Coming soon: "Flick noticed" — a proactive morning brief & smart nudges
Go Plus

One subscription covers the whole family · Allergy safety is never behind a paywall

FAQ

What parents ask us

What languages does Flick speak?

9 full languages: English, Hebrew, French, Spanish, German, Portuguese, Arabic, Italian and Russian — including voice capture and true right-to-left support. Perfect for mixed-language homes: each family member can use Flick in their own language.

How does the WhatsApp connection work?

Flick has its own WhatsApp number. Save it to your contacts and forward it any message — from the class group, the coach, a wedding invite. Flick reads it, sorts it, and sends it to the shared app. You can also just text it whatever's on your mind.

What about our kids' privacy?

Family data belongs to the family. No data selling, no ads, and no kid accounts — parents manage everything. You can permanently delete your data at any time.

Is there an iPhone app?

Yes! Flick is available on both the App Store and Google Play — and one subscription covers the whole family, even if you're on Android and your partner's on iPhone.

What happens when the free Magic actions run out?

Nothing gets locked. All manual organizing keeps working exactly the same — adding, sharing, checking off. AI Magic actions refresh at the start of every month, or go Plus for unlimited magic.

Flick mascot celebrating

Put the load down.
Flick will remember.

The next school message can sort itself. Starting is free, and takes half a minute.

Try Flick — free

Free to start · No card needed · One subscription covers the whole family

Try Flick — free